Wi-Fi Basis Of The Internet Of Things In Your Business?

If your business is some sort of food establishment and you want to make sure you have a happy clientele you really must have Wi-Fi. Yes, I know some say that you lose turnover as people tend to eat slower and stay longer when you have Wi-Fi. How often are you at 100% capacity and need to turn away customers?

When we think of all the services the Internet of Things offers your customers giving them access to their home via Wi-Fi is an appropriate thank you for their choice of eating with you.

Having Wi-Fi in other types of businesses isn’t quite as common, but it should be, and for much the same reason(s). My local grocery store provides me Internet access and uses their portal to push specials to me. My frequent shoppers card gives them a vast data file about me and my shopping habits and it will only be a short time for them to put two and two together and know when I am in the store so they can offer me even more reasons to spend even more money before I leave.

My local electronics store has a program where as a member I get access to specials that aren’t part of their regular advertising flyers. How soon will they find a way to track my entry into their brick and mortar store just like they do when I use their website?

Most loyalty programs are now tied to the use of credit cards at the time of check-out.  The Internet of Things (IoT) will allow these programs to become more interactive based on many new ways of looking at and interacting with specific individual consumers.

We expect Wi-Fi as we travel (and power too). Will your travel be tied to the IoT? You bet it will. As you pass through airports, use rental cars or even where you stay and the entertainment you visit. Movie rentals are way down in hotels and motels as the travelers use all sorts of streaming services they already subscribe to. Some hotels have even gone so far as to actively block the wireless access to the national cell service carriers. Something the hotels got their hands slapped for.

Finish your conference handouts on the plane? Need to send them to the printer or even the hotel’s business center so they will be ready when you land? With the right connections this is easy to do. 

Would you like to know the location and needs of your customers perhaps even before they are considering their next move? It’s all about the data, the knowledge that the IoT opens up for your business.

SMART Service Desk IT Service Management Software is a great start to creating your very own customer service legends. We know that your satisfied customers will return again and again. Let us help you increase productivity, reduce operations cost and improve customer experience with our ITIL compliant solutions. No matter the size of your business we have your customer retention solutions.

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