Increasing Your Know, Like and Trust Factor

How do your increase your customer base?  You get more people to know, like and trust your business, company or brand. The current reality is, your audience won’t grow real momentum until you’ve mastered your “know, like, trust” factor.

Offer the right products. Research, ask questions, and dig deep to ensure you create what your target market wants to consume.

Develop a valuable free product: Use it as an incentive to build your email list. First discover what’s keeping your audience up at night, then offer a detailed solution packaged in an eBook, special report, or white paper.

Encourage sharing to a wider audience: This expands your network and helps more people get to know you. Social media simplifies the mechanics of sharing, but to leverage its power you must be remarkable in some way … thought-provoking, engaging, stimulating and entertaining.

Build relationships with key influencers: In the authority stakes (as in all of professional life), who you know is almost as important as what you know. Use social networking and blog post commenting to attract the attention of influencers in your topic. Don’t be a suck-up, but be smart and tactical. After all, you won’t be the only one vying for their attention!

Consider creating a blog: Focus on your target market, express your business personality, and use it as a base to express your unique company perspective. Some great advice sites are out there to help you get better at this.

Interview experts in your field. This proven technique lets you tap into the audience of an authority figure.

Guest blog: If you write articulate, interesting, and unique guest posts for relevant market blogs, you can tap into a whole new audience. It’s the quickest way to get known by more people.

Be creative: Content marketing isn’t all about the written word. You can explore webinars, product reviews, podcasts, infographics, white papers, eBooks, and video to name a few. What would appeal to your audience?

SMART Service Desk IT Service Management Software is a great start to creating your very own customer service legends. We know that your satisfied customers will return again and again. Let us help you increase productivity, reduce operations cost and improve customer experience with our ITIL compliant solutions. No matter the size of your business we have your customer retention solutions.

SMART Service Desk
600 West Ray Road
Suite D-3
Chandler Arizona 85225
602-235-0975
info@smartservicedesk.com
http://smartservicedesk.com