SMART Service Desk: How Does Great Customer Service Affect Customers?

In September 2013 in an American Express Service Study 1,620 consumers were tested under laboratory conditions, 63% said they felt their heart rate increase when they thought about receiving great customer service.

For 53% of those tested, receiving great service triggered the same cerebral reactions as feeling loved.

The takeaway? When it comes to customer service, it's not about what consumers think. Great service is about the way your customers feel.

Does this mean that great customer will make customers love your business or brand?  Conversely, do you even want to think about how poor customers will make your customers feel about your business or brand?

Our best guess is there are plenty of shrewd concepts, developments and emerging technologies that could help businesses and brands offer vastly improved service to consumers. But way too few brands understand that amid all this rapid change, the fundamentals of great service remain the same. It's all about the feeling of being recognized. Listened to. Appreciated. Feeling valued and cared for.

Smart brands will find new ways to serve those age-old obligations. They could start by considering some of the following five trends.

Products and services will come with their own plan B.
Provide face time, all the time.
Deliveries. Are you thinking drones yet?
Customer-focused brands need a new sense: info-sense.
Because good customer service will always be a two-way street.

Of course, these trends offer just a glimpse of the future of customer service, not the entire picture. But they are five indications of the shifting consumer expectations that are going to redefine great customer service in months and years to come.

Will following news reported trends be timely enough to accurately forecast how your company should position itself for future business cycles?

Is your company looking for customer service solutions to help you deal with customer interaction? SMART Service Desk IT Service Management Software is your answer. We know that your satisfied customers will return again and again. Let us help you increase productivity, reduce operations cost and improve customer experience with our ITIL compliant solutions. No matter the size of your business we have your customer retention solutions.

SMART Service Desk
600 West Ray Road
Suite D-3
Chandler Arizona 85225
602-235-0975
info@smartservicedesk.com
http://smartservicedesk.com