Thursday, May 28, 2015

Do You Put Profits Or Customers First?

Do you feel that customer education is unnecessary? Is it better to just offer your items for sale and let someone else teach the customers the end use of the product?

Do you feel you must watch your profit percentage first and then sell to a buyer that is willing to pay your price? 

We understand and agree that a business must be profitable to be able to stay in business.  It makes no difference if you are selling widgets or providing a service without a bottom line in the black you can’t continue to operate for long.

No matter what service or product you are offering you have a competitor who is trying to sell to the very same customer. If you have similar operating costs and similar selling prices what will make a customer choose you over the “other” store?

Friendliness is the most basic of all customer’s needs, usually associated with being greeted graciously and with warmth. We all want to be acknowledged and welcomed by someone who sincerely is glad to see us. A customer shouldn’t feel they are an intrusion on the service provider’s work day!

Does it cost anything to be friendly to your customers?

Customers need to feel that the service person understands and appreciates their circumstances and feelings without criticism or judgment. Customers have simple expectations that we who serve them can put ourselves in their shoes, understanding what it is they came to us for in the first place.

Does it cost anything to listen to your customers?

Customers need to "feel" they are being treated fairly. Customers get very annoyed and defensive when they feel they are subject to any class distinctions. No one wants to be treated as if they fall into a certain category, left wondering if “the grass is greener on the other side” and if they only received second best.

Do your customers feel you are treating them fairly?

Customers need to be educated and informed about your products and services, and they don’t want you leaving anything out! They don’t want to waste their precious time doing homework on their own. They look to your business to be their walking, talking, information resource.

How are you doing when it comes to customer education?

Are you looking for customer service solutions to help you deal with customer interaction? SMART Service Desk IT Service Management Software should be your solutions. We know that your satisfied customers will return again and again. Let us help you increase productivity, reduce operations cost and improve customer experience with our ITIL compliant solutions. No matter the size of your business we have your customer retention solutions.

SMART Service Desk
600 West Ray Road
Suite D-3
Chandler Arizona 85225
602-235-0975
info@smartservicedesk.com
http://smartservicedesk.com  

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