Thursday, January 22, 2015

Do You Walk In Your Customer’s Shoes?

The need to be empathetic with your customers is often overlooked by many businesses. One reason is that understanding your customer’s needs is much harder than tracking the hard numbers from sales. But not fully understanding your customer can mean you are missing out on many sales possibilities.



Just what does that old saying mean… “Walk a mile in someone’s shoes”? Or, the Native American  Proverb – “Never criticize a man until you’ve walked a mile in his moccasins.” They are about truly understanding what the other person is going through.

There is an expanded version of that old proverb and it goes… Don't judge me till you walk a mile in my shoes or live a day of my life. Is your idea successful selling “all you need to do is stock your business with just the items that you like?”

If that is your method how do you know about sales you may be missing out on?

What software tools is your business using to track, follow-up, respond and service your customers? If they call, email or post to social media with a question or complaint how does your business make sure that their needs are addressed and don’t fall through the cracks?

Being able to empathize means to be capable of identifying and understanding another person’s feelings, without experiencing them for yourself at that particular moment. This means in turn that it becomes complicated at times to understand what a person is undergoing, if you haven’t undergone it for yourself.

Now, if you think about events since the beginning of the year, I’m pretty sure that there was at least one person, a colleague, your boss or even a friend – whosoever – that has angered you for any reason. If you reflect what happened in this situation, angered emotions might stir up again, but this time try to recall the situation – if possible – as unemotional as possible.

You want to make sure that your business communications with your customers put their needs center stage and that all promised follow-up actually occurs. Even if that needs to happen across several different employees. What tools do you have in place to improve and grow your business during 2015?

We have your solutions and are ready to help grow your business. Is this The knock on your door?

In order to help you and your business you need to open a dialog so we can best understand how SMART Service Desk can be your businesses’ 2015 solutions. We look forward to meeting your business needs and providing our very efficient easily installed and cost effective solutions.

SMART Service Desk
600 West Ray Road
Suite D-3
Chandler Arizona 85225
602-235-0975
info@smartservicedesk.com
http://smartservicedesk.com

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